Tag Archives: writing

Closing in on Effective Advertising

Closing in on Effective Advertising - Closing in on Effective Advertising 310x165 - Closing in on Effective Advertising

Delete all your ads from the last year. continue. Rip them out of your magazine or newspaper (even better if you’re lucky enough to have proof). Also, rip out competitor ads – use as many as you can. Next, fold the company name, address, and logo. If the company name …

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9 secrets Mark Twain taught me about advertising

advertising, copywriting, copywriters, writing, advertising copy, ads, brochures, mailers, web content 9 secrets mark twain taught me about advertising - 9 secrets Mark Twain taught me about advertising 310x165 - 9 secrets Mark Twain taught me about advertising

Small products can be made large with the right advertising. Advertising shows life and products with exaggerations to entice people. The best advertising, like Apple’s “silhouette” campaign for iPod, takes attention without exaggeration of a product. Instead they state facts or reveal an emotional need, making the leap from small …

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